时间:2020年03月18日信息来源: 恩蒂埃集团 作者:
在新冠病毒持续在世界范围内进行蔓延的挑战下,NDA通过团队小组会议及远程协作的方式,集思广益、共同制定出2020年度NDA上海公司的新重点业务发展方向。这些重点业务发展方向紧密结合时代需求,并与NDA集团全球各分支机构的自身优势和国际资源高度匹配。
Under the challenging situation of COVID-19 crisis worldwide, NDA brainstormed and worked out the new key business development direction of 2020, through team group meetings and cross-countries collaboration. The development direction of these key businesses is closely following the needs of the current times and is highly compatible with the advantages and international resources of NDA’s global branches.
2020年,除了在水岸、山地和大型城市规划和建筑设计等核心业务上稳步发展外,NDA也会在以下三个领域重点推出一体化服务,包括策划、规划、建筑设计、运营管理咨询,以及运营商引进等:
In 2020, in addition to the reinforcement of the core businesses in urban planning and architecture design of the waterfront, mountains and large-scale urban areas, etc., NDA will also put emphasis onto providing the integrated services in the following three sectors, including strategic planning, planning, architecture design, operation and management consulting, and operators’ introduction, etc.):
酒店和度假村
Hotels & Resorts
康养和体育
Well-being & Sports
娱乐和主题目的地
Entertainment & Themed Destinations
NDA在近两年时间内,在以上三个重点领域内已经有了相当多的实践经验和作品,但此次集团层面对于新重点业务的推出,尤其是核心人才加入NDA团队,将使NDA在这些新重点领域内更上层楼。NDA愿与客户和行业朋友们共同与时俱进、实现愿景。
In the past two years, NDA has already accumulated a lot of practical experiences and projects in the three key development sectors as above. However, the launching of the new key business lines at the group level, especially the joining of the core talents into NDA team, will facilitate NDA to go further in these key areas. We look forward to working with our clients and industry friends to advance with the times and realize our visions together.
*以上项目分别为NDA设计的酒店和度假村:Mui Dinh South度假村(越南);普罗旺斯马荣森综合康养及体育度假胜地(法国);天津冰雪世界主题商业综合体(中国)
The projects above are all designed by NDA: Mui Dinh South Resort (Vietnam); Provence Malaucene Well-being and Sports Complex (France); Tianjin Indoor Snow Park Themed Commercial Complex (China)
NDA业务特色
NDA Business characteristics
恩蒂埃是全球领先的设计与市场咨询集团,梦想目的地创造者。我们是拥有33 年历史的法国公司,20 年丰富亚洲经验,在 20 多个国家完成300 多个成功项目。在全球有 5 个办公场所,总部位于法国里昂,4 个分公司设在中国上海、中国香港、越南胡志明及中东迪拜。恩蒂埃在综合水岸和游艇码头、山地和滑雪度假胜地、旅游和主题目的地、体育和康养、文化和商业地产等全产业链整合方面业有专长。我们的整合服务包括市场和投资可行性研究、战略策划、创新型城市规划和城市更新、建筑设计和室内设计等。恩蒂埃亦就项目开发全阶段提供咨询服务,包括运营商引进以及运营管理咨询等服务。我们的活跃客户包括世界各地的政府机构和地产开发商、全球投资机构,以及国际旅游景点、度假村和酒店运营管理机构等。
NDA is a leading global design and marketing consultancy group, specialized in creating dream destinations. We are a French company with 33 years of history and 20 years of rich experience in Asia. In more than 20 countries, we have completed over 300 successful projects. We have 5 offices worldwide, with headquarters in Lyon (France) and 4 branches in Shanghai (China), Hong Kong (China), HCM City (Vietnam) and Dubai (the Middle East). NDA has particularly strong expertise in the whole industry chain of waterfront & marina, mountain & ski, tourism & themed destinations, sports & well-being, culture & commercial. Our integrated services include marketing & investment feasibility study, strategic planning, innovative urban planning and urban regeneration, architecture design and interior design. We also provide consultancy services throughout the entire project development stages with operators’ introduction and operational consultancy services. Our active clients include governments and real estate developers worldwide, global investment institutions, and international operators of tourism attractions, resorts and hotels.
01超越设计 全程顾问
NDA在2020年里将继续为客户提供以城市规划和建筑设计为核心,同时承接上下游,包含了从前期市场、策划、投资分析、到后期运营商引进和运营咨询的整合式全程顾问服务。
02专注文旅 玩转山水
创造梦想目的地是NDA集团一直以来的使命。2020年,我们将一如既往发挥我们的专长,在NDA享有国际盛誉的领域内为客户持续创造价值。我们的山地项目涵盖山地度假区、滑雪度假区、温泉度假区、康养度假区、雪场改造等多个领域;我们的水岸项目涵盖整岛规划、滨水大型综合社区规划、游艇产业规划、游艇码头设计等多个领域;我们的城市项目涵盖创新型城市规划、智慧城市、科技及创新产业等多个领域。
*图中项目分别为NDA设计的承德四季山地度假区、天津极地室内滑雪娱乐主题公园、芽庄孔雀岛滨海塔及水上别墅度假村
03艺术商业 双核驱动
NDA上海的两位创始人:总裁 邓乐路先生和副总裁 邱杨女士,以艺术创造思维和商业市场视角共同驱动NDA理念在全球的传播。我们相信艺术与商业的完美结合是我们帮助客户实现愿景的最佳途径。
*以上是NDA集团I.D.E.A.的独特理念和业务宗旨:以洞见引领市场、以设计实现愿景、以企业与社会经济效益平衡回馈社会、以激活带来高效运营和可持续性发展。
NDA微信公众号3月推文预告:
Preview on NDA wechat platform article in March:
NDA新业务线 - 康养和体育
NDA 2020 Key Development Direction in “Well-being & Sports”
“在康养方面,NDA克服了中国现有康养项目地产植入过强、缺特色、缺文化体验的不足,将法国知名康养项目开发理念的精华植入中国本土,因地制宜地策划定位,围绕着目标客群的需求,从吃-住-娱-购展开一体化规划,一次性打造有个性、有趣味、有辨识度、有核心竞争力的康养目的地......”
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